Commercial Manager- (Heavy Equipments)

Objective/ Purpose of the Role

This role will be responsible to provide leadership, strategy and direction to achieve growth in the rental market, establishing the company as a market leader

Tasks and responsibilities

• Responsible for developing profitable and sustainable Commercial (Rental) activities in line with the Commercial strategy and budget in close cooperation with the Country Manager.
• Define the plans and activities in each quarter to achieve the annual targets (Rental Revenue and Collections) in close cooperation with the Country Manager.
• Gather, analyze and anticipate customer needs and market developments and opportunities. Based on the market conditions, structure/amend the pricing and fleet planning in close cooperation with the Country Manager.
• Monitor the Commercial team’s performance based on the important KPI’s and targets.
• Responsible for team development and Commercial process development (Coaching the team on sales fundamentals, value proposition/value selling, ride along, territory management and customer management).
• Responsible for building, managing and leading a strong commercial team.
• Derive the metrics for Account Managers, monitor the progress, and evaluate the performance.
• Build and maintain strong relationships with current and potential customers and partners.
• Manage key accounts, prepare quotes and process follow up; Develop and increase rental revenue from key accounts.
• Maintain up to date commercial skills, market and product knowledge.
• Closely work with the marketing department to agree on the necessary marketing tools and actions to support the commercial function. Also, to measure the VOC and action plans for improvement in close cooperation with the country manager.
• Prepare weekly reports on Rental pipeline, projects pipeline, lost orders and market opportunities to management.
• Participate in improvement board meetings; contribute for the success of companies vision “To be the first choice for jobs done at height”.
• Participate and attend meetings with Technical, Hire Desk and Credit Control dept for continuous improvement and achieve the desired target. Additionally, follow up payments and debtors with co-ordination with the Credit Control Department.
• Participate in fairs, trade shows and other relevant events.

Key Competencies

• Leadership skills
• Communication and negotiation skills
• Solution minded/ decision making skills
• Customer Orientation/ Influencing others
• Building collaborative relationships

Requirements

• Extensive knowledge of equipment rental market, with at least 10+ years of experience in rental sales and key account management with proven history of successful leadership
• Higher education degree or work level
• Ability to understand technical aspects of AWP
• Strong commercial acumen; Must be a strategic thinker and a have strong negotiation skills
• Strong command of English and excellent command of MS Office applications;
• Must be a strategic thinker and a have strong negotiation skills
• Possess a collaborative mindset and work well as part of a team
• Superior time management abilities and capable of meeting deadlines
• Up to date on industry trends, as well as laws and regulations
• Ability to build strong relationships with clients and industry contacts
• Willing to travel as required.

The Company

Manlift is an international company specialising in renting and selling aerial work platforms and related machinery of renowned brands which include JLG, Genie & Teupen among others. Over the years, Manlift has grown into a specialist in the area of working safely and efficiently at heights across the UAE, Qatar and India. By continuously investing in people, quality and innovation, Manlift has become a leading international player. With its international operation and support, Manlift can offer its customers the best possible service wherever they are.

Manlift is among the most forward-thinking, innovative and proactively safe Aerial Work Platforms specialists in the world not only renting and selling units from 2m-50m but also holding a large inventory of first-class spare parts to support the ever-growing numbers of after-sales service agreements. Furthermore, Manlift considers working safely and efficiently at heights of paramount importance. As such, Manlift's Purpose-built and certified IPAF training facilities have been training individuals to international standards and codes of practice since 2010.

Manlift, although relatively young, has a rich and successful history. Its primary objectives are to be attentive to its customers and to maintain a bond with them. In spite of its international growth and development, Manlift has remained small in character. This is evident in all of our product offerings, fast service, reliability and sincere attention to the customer. We compete with our platforms, we win with our people.

Job Types: Full-time, Permanent